The writing we have done thus far has been personal, about your travels and perspective on that travel. However, there\u2019s also a fair amount of content produced by tourist boards, agencies, and businesses that requires writing about place.<\/p>\n
In the late 19th century, Thomas Cook and his son opened up a travel agency and began offering tour books to far off countries to London travelers. You can find these tour books online today, including this one for London<\/a> that has everything from directions to cemeteries to cab fares. Cook & Son travel agencies eventually could be found all over the world, partly due to an innovative way to encourage travel by selling coupons. Travelers could buy a coupon book in London and then exchange the coupons for lodging and meals at designated places on an itinerary around the world.<\/p>\n Besides travel books which still are produced today by Fodor\u2019s and Frommer\u2019s, tourist boards in cities and countries publish \u201ccontent\u201d copy that advertises a place. For example, in the Samples, there is a description about Bora Bora from Tahiti.com.<\/p>\n Writing isn\u2019t always literary\u2014it\u2019s big business, and companies and organizations are looking for ways to bring people to their doors and ports. Writing good copy is a skill that is in demand.<\/p>\n Techniques<\/strong><\/p>\n Samples<\/strong><\/p>\n Assignment<\/strong><\/p>\n\n
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